Triarch Labs Let's talk

eCommerce growth partners for CPG brands

We turn ambitious CPG brands into top eComm performers.

Clarity on where you stand across every digital shelf, the actions that will grow sales, and a senior team to execute them with you.

Book an intro call See what we do

Trusted by ambitious CPG brands

  • Whisps
  • Jarrow Formulas
  • TARI
  • Natrol
  • Dr. Bombay
  • Laughing Tiger
  • Planters
  • Hormel Black Label
  • Welch's
  • Om

From a targeted diagnostic to full eCommerce management.

We plug in where your team needs us most, and every engagement leaves your team stronger.

01

Diagnose

Where your brand stands and what it takes to accelerate.

  • Digital shelf diagnostic: share of search, copy, creative assets, reputation, data and AI-readiness
  • Retail media diagnostic: spend efficiency and upside

02

Boost

An extension of your team, optimizing your shelf fast.

  • Digital shelf optimization: SEO, copy, images, data, AI-readiness and A+
  • Retail media optimization: campaigns optimized for growth
  • Market roll-out: take what works to new markets

03

Continuously improve

We complement your team so growth is sustained and scaled.

  • Data fundamentals reporting: monthly core KPIs, powered by Pulse
  • Digital shelf management: ongoing shelf optimization for growth
  • Retail media management: always-on campaigns, run or advised
  • Category reporting: quarterly category trends

04

Enable

Build your team's capability to win on its own.

  • Enablement sprints: your team learns by doing, alongside us
  • AI-enabled transformation: custom AI skills that do much of the work for you
  • Ways of working: map, optimize and set up eComm processes

One integrated team. Partners on every account.

A dedicated engagement lead orchestrates strategists, retail media analysts, SEO & AEO specialists, designers, copywriters, syndication, insights and AI automation experts. No hand-offs between agencies, and no hand-offs to junior teams.

  • Operators, not just advisorsWe own outcomes with you.
  • Built around your growthWe prioritize the work that drives real growth.
  • Data that drives decisionsClear actions, not just slides.
  • Continuously benchmarkingCompetitors, best practices and category trends.
  • Skin in the gameOur success is tied directly to yours.
  • 35+ yearsCombined eComm, growth and business ops leadership.

An approach proven to drive eComm growth.

Whisps

Boost share of search, conversion and sales at Walmart.

+29%

Average increase in weekly sales

  • +20ppShare of search
  • 24%Products became Best Sellers
  • +6%Category sales growth driven by Whisps

Full diagnostic & roadmap · content & retail media enhancement · team enablement through a performance-management process

TARI by Alicorp

Launch on Amazon & Instacart US, grow awareness and drive retail expansion.

+87%

Sales

  • +90%ROAS
  • +40%Increased investment

Digital shelf diagnostic & roadmap · content enhancement · 1-year ongoing strategy & execution

Fortune 500 CPG

Boost share of search, conversion and sales at Walmart, Amazon & Instacart while enabling the team.

+30pp

Average increase in weekly sales

  • +7ppIncreased digital penetration

8-week team enablement program · content & retail media enhancement

Triarch Labs was an incredible partner that deeply engaged on both our business opportunity and organization capabilities, quickly getting us to solutions that delivered immediate results and importantly, a process to sustain our success over time.
Jason Levine · Chief Marketing Officer, Whisps

Triarch eComm Pulse

Know what to fix first, every week.

Automated digital shelf analytics that track the metrics behind the shopper journey, explain what they mean and recommend what to fix first. No data integrations or IT setup.

  • Weekly action planPrioritized fixes across content, SEO and fulfillment
  • Executive dashboardTrends across every eComm lever
  • Product-level matrixRed, yellow and green signals per product
  • BenchmarkingAgainst top competitors and the category

Meet the partners.

Sofia Papantonakis

Sofia Papantonakis

Managing Partner

eCommerce and business transformation leader with over a decade in global CPG. Before founding Triarch Labs, she led eCommerce business operations and omnichannel growth intelligence at Kraft Heinz, where eCommerce sales surpassed $1.5B ahead of plan, after seven years in operations and continuous improvement at PepsiCo and a global supply role at Apple.

LinkedIn
Maia Grauer

Maia Grauer

Managing Partner

Growth executive focused on business operations and scaling eCommerce operations. Before co-leading Triarch Labs, she was SVP, Head of Business Transformation at global payments company dLocal, where she also led account management and customer success, after strategy roles at Burlington Stores and BCG.

LinkedIn

Why “Triarch”? The name comes from Robert Sternberg's triarchic theory of intelligence: creative, analytical and practical. Our mark joins three shapes for the same reason. Winning in eCommerce takes all three.

Ready for growth?

Tell us where your brand sells and what you want to move. We'll come back with where we'd start.

hello@triarchlabs.com